PRIVACY POLICY

1. Who we are

This Privacy Policy describes how HALLMARK.AI ("we", "us") collects, uses, and shares information when you use our website and invisible watermarking services (collectively, the "Service").

2. Information we collect

• Account data: email address and authentication credentials when you create an account.
• Usage and billing: token balances, subscription or payment-related records processed by our payment providers, and service logs needed to operate the Service.
• Content you submit: when you use watermark embedding or verification, files and derived signals are processed as described in our product disclosures. We design the Service to minimize retention of raw media where possible; specific handling may depend on feature configuration and operational requirements.
• Technical data: IP address, device and browser type, and cookies or similar technologies used for security, preferences, and analytics.

3. How we use information

We use information to:

• Provide, secure, and improve the Service;
• Authenticate users and prevent abuse;
• Communicate about your account and important updates;
• Comply with law and enforce our Terms of Use.

4. Sharing

We may share information with subprocessors that help us host, process payments, send email, or analyze reliability, subject to appropriate agreements. We may disclose information if required by law or to protect rights, safety, and integrity of the Service and our users.

5. Retention

We retain information for as long as needed to provide the Service, meet legal obligations, resolve disputes, and enforce our agreements. Retention periods may vary by data category.

6. Your rights

Depending on where you live, you may have rights to access, correct, delete, or export personal data, or to object to or restrict certain processing. Contact us to exercise these rights. You may also lodge a complaint with a supervisory authority where applicable.

7. Security

We implement technical and organizational measures designed to protect information. No method of transmission or storage is completely secure; we cannot guarantee absolute security.

8. International transfers

If you access the Service from outside the country where we operate, your information may be transferred to and processed in other jurisdictions with different data protection laws.

9. Children

The Service is not directed to children under 16, and we do not knowingly collect their personal information.

10. Changes

We may update this policy from time to time. We will post the revised version and update the "Last updated" date. Continued use of the Service after changes constitutes acceptance of the updated policy where permitted by law.

11. Contact

For privacy questions, contact us through the channels provided on the website.